Ep #14: Lisa Manyon – Marketing with Integrity

Marketing with IntegrityToday, on the Start Something Show our guest is Lisa Manyon. Lisa is the business marketing architect and the creator of the new marketing and copywriting model for success. Her model is a simple 3-step “Challenge. Solution. Invitation.” formula for creating marketing messages with integrity.

Lisa has the distinction of becoming the first certified Creating Copy that Sells Copywriter in the state of Idaho. She was the recipient of the People’s Choice Award at the 29th annual California Women’s Conference. Lisa’s work has been featured in INC Magazine and the #1 best-selling books, Wonder Women, and Engage.

Lisa is with us today to share her journey from corporate life to creating her successful system of marketing and copywriting. With Lisa’s writing skills, her model and her integrity-driven tactics, she has found the best approach for talking to potential clients. Lisa covers why you don’t need to use the old-school copywriting tactics that poke at pain points and manipulate emotions. She also shares why you should never talk someone into doing business with you. With Lisa's help,  you can learn how to pave your own path and help people realize why they want to work with you!

 Listen To The Full Interview:

Listen to Lisa's other episodes on the StartSomething Show

The foundation and image of a brand are everything. -@WriteOnCreative Click To Tweet

 

What You'll Learn From This Episode:

  • Why you need to think outside the box to create a robust business with multiple streams of income
  • Lisa’s incentive to creating Write-On Creative
  • The two reasons why Lisa started working in a different field while building her business
  • The bumps in the road to success that Lisa triumphed over
  • Why the pain-point-driven approach creates buyer’s remorse.

Featured On The Show:

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